B2B Marketplace for Qualified Leads


UX/UI Desing
Web & App Development


B2B Marketplace - Cover image


The client

Swarmsales is an online marketplace for B2B leads, bringing together companies looking for warm introductions to potential customers with individual sales people, growth hackers and lead generation agencies. Swarmsales provides rating and reviews, processes payments and ensures companies only pay for successful warm introductions to qualified leads.


The challenge

Swarmsales, the first independent marketplace for rated and reviewed leads, needed to ramp-up its software development without compromising quality in that process.

Swarmsales had an in-house development team based in Silicon Valley. The high turnover of software engineers in the market was affecting schedules, execution and quality of the product.

Swarmsales was needing a different approach to keep up with their new and challenging needs.

The time and effort spent on recruitment and training of new engineers was exhausting the company, mainly because, due to rapid turnover in Silicon Valley, this process had to be repeated every 6 months to 1 year. That’s a huge investment down the drain every time it happens.


The solution

Swarmsales decided to shift the recruitment of high-quality resources by looking beyond Silicon Valley.

They hired us to replace their frontend team, fully incorporating us into their existing processes in a turnkey fashion.

The results were outstanding! The combination of SWARMSALES and INNOVANT was seamless, achieving stability in the development team, significant improvements in quality and compliance with the planned release schedule.

Samir Rajguru

“We have worked with INNOVANT for the past 3 1/2 years. Over that time, they have been instrumental in the creation of our product, especially as it relates to UI/UX design and software development work. They have an incredibly talented team of engineers who have a keen understanding of what it takes to make great products and also of how to work effectively with us as a team and to really understand our business. As consummate professionals, they are highly responsive and dependable, having pulled through many tight deadlines under an oftentimes extremely demanding schedule.

I cannot recommend them enough. It has been truly delightful to work with them, and I look forward to partnering with them in the future.”


More success stories

Eduardo Cunarro - Director and co-funder Innovant

Eduardo Cuñarro

CEO and partner of the INNOVANT holding, Best Top Developers in Uruguay (Clutch 2022) and recognized professor of Software Architecture and Design at the ORT University of Uruguay.

For more than 12 years Eduardo Cuñarro has been helping companies improve their businesses through software and technology consulting.

His purpose is to make INNOVANT the happiest place to develop and contribute with INNOVANT Believe to build a better Uruguay.

He started at the company in 2015 as CTO and minority partner and professionalized the software factory, implemented Clean Code and trained the team to execute software development in the most efficient way possible.

In 2020 he was appointed CEO, formed a specialized management team and managed to double the company both in terms of team and turnover.

His commitment, charisma, strategic thinking, determination and rigor make him a unique leader. Always complementing with humility, with gratitude, and with humor.

Working with Eduardo implies wanting to bring out the best version of yourself.

Ignacio Rohr - CEO and Co-funder Innovant

Ignacio Rohr

COO and founder of the INNOVANT holding company, Best top developers in Uruguay (Clutch 2022) and software engineer and senior consultant with more than 12 years of experience working with engineering teams.

His purpose is to make INNOVANT the happiest place to develop and contribute with INNOVANT Believe to build a better Uruguay.

He founded the company in 2011 with Encantex as his first project.

In 2020 he was appointed COO and doubling the billing and the team that same year managed to improve the company’s profitability by 21%, boosted the company’s performance and implemented an agile communication methodology between departments and customers.

His generosity, understanding and kindness make Ignacio a fundamental piece of INNOVANT’s leadership. He is that person who, above all, leads by example, responsible and hardworking, intuitive to the needs of others, always establishing excellent relationships with the team.

When you work with Ignacio you feel understood, cared for, and in a safe environment to develop in the best way.

Marta Soler - CMO and business developer

Marta Soler

CMO & Business Developer at INNOVANT, Best top developers in Uruguay (Clutch 2022) and with training in engineering, architecture and business. She was introduced to marketing when she started working at Red Bull Spain at the age of 19, she fell in love with it and today it is his great passion.

Its purpose is to make INNOVANT a powerful software development brand generating a large Spanish-speaking community. In addition, she also wants to help other professionals and companies to get clients, sales and relevance with Digital Marketing.

She started at INNOVANT in 2020 and soon became a key part of the company’s management.

She led the change of image, naming, branding and creation of the entire marketing department as well as the growth strategy through content marketing, social networks and paid media.

Marta is the joy of the team; she is creative, authentic, sensitive, expressive and intuitive, and that makes her a culture engine within the company. She infects the whole team with sympathy and energy.

Working with Marta implies looking for meaningful and free interpersonal relationships; she implies exploring creativity to the fullest; and implies that curiosity, sympathy, spontaneity and fun working with her are always guaranteed.